OTTAWA – Shopify Inc (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce, announced a record-setting Black Friday Cyber Monday weekend, with sales of $7.5 billion from independent businesses worldwide. That’s a 19% increase in sales from the $6.3 billion during Shopify’s Black Friday Cyber Monday weekend in 2021 (21% on a constant currency basis).
Consumers are approaching this holiday shopping season with intentionality. They’re seeking out good deals from their favorite brands. Shopify’s recent survey of more than 24,000 consumers around the world revealed that three in four (76%) were seeking higher-quality products that will last, and the majority (84%) planned to compare prices for the best discounts before making a purchase during Black Friday Cyber Monday Weekend.
More than 52 million consumers globally purchased from brands powered by Shopify this year, an 18% increase from 2021. Black Friday Cyber Monday weekend is the highest volume shopping event of the year for Shopify merchants. And, while not a proxy for the full holiday season, it is a moment that showcases the power and impact independent businesses have around the globe.
“This year, Black Friday Cyber Monday showed us once again that consumers are voting with their wallets to support the independent brands they love,” said Harley Finkelstein, President of Shopify. “We saw record level shopping happening across all channels this weekend, proving businesses that meet their customers where they are, whether that’s online or in-person, will earn their loyalty in return.”
Climate-conscious shoppers are increasingly searching for brands with sustainable practices, such as carbon-neutral shipping. For the third year in a row, Shopify is purchasing enough carbon removal to counteract the carbon emissions from shipping every order on our platform this Black Friday Cyber Monday weekend. This has resulted in Shopify funding 56,000+ tonnes of carbon removal.
Shopify is a leading provider of essential internet infrastructure for commerce, offering trusted tools to start, grow, market, and manage a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for reliability, while delivering a better shopping experience for consumers everywhere. Proudly founded in Ottawa, Shopify powers millions of businesses in more than 175 countries and is trusted by brands such as Allbirds, Gymshark, Heinz, Tupperware, FTD, Netflix, FIGS, and many more.