VANCOUVER – Else Nutrition Holdings (BABY – TSXV) the plant-based baby, toddler and children nutrition company, announced that its toddler and kids nutrition products are now available for sale on the Walmart platform.
“We’re delighted to have our products available to Walmart shoppers,” said Hamutal Yitzhak, Else Nutrition CEO & Co-Founder. “This will serve as a springboard for further growth to kick-off the year, and makes our Clean Label certified, whole Plant-Based products even more accessible to millions of wanting families.”
According to eMarketer, Walmart’s U.S. e-commerce sales prior to the pandemic were $30 billion and are projected to hit over $64 billion by the end of year. During the year, sales have grown though customers stocking up, eating at home, entertaining, etc.
Walmart.com’s traffic was much higher than pre-pandemic levels (for example, there was a 48% increase compared to the same quarter two years ago). Online shopping, particularly in the grocery and FMCG segment (Fast Moving Consumer Goods), has undergone a surge in popularity due to the pandemic.
Else Nutrition GH Ltd. is an Israel-based food and nutrition company focused on developing innovative, clean and plant-based food and nutrition products for infants, toddlers, children, and adults. Its revolutionary, plant-based, non-soy, formula is a clean-ingredient alternative to dairy-based formula. Else Nutrition (formerly INDI) won the “2017 Best Health and Diet Solutions” award at the Global Food Innovation Summit in Milan. Else won ‘Best Dairy Product Alternative’ at World Plant-Based Expo 2021 in New York earlier in December 2021. Else Plant-Based Complete Nutrition for Toddlers was recently ranked as the #1 Top seller in the baby and toddler formula category on Amazon. The holding company, Else Nutrition Holdings Inc., is a publicly traded company, listed as TSX Venture Exchange under the trading symbol BABY and is quoted on the US OTC Markets QX board under the trading symbol BABYF and on the Frankfurt Exchange under the symbol 0YL.