MONTREAL – Goodfood Market Corp. (TSX: FOOD), a leading online grocery company in Canada, reported that it had leased its first tech-enabled local fulfilment centre in Ottawa with automation capabilities able to deliver 4,000 products on a same-day or faster basis. Goodfood continues collaborating with Microsoft to build customized technology solutions enabling cutting-edge order orchestration and delivery processes.
The newly leased fulfillment centre will use state-of-the art technology and automation to ensure the fast and cost-effective processing of customer orders. The automation infrastructure will be supported by technology including Microsoft Dynamics 365 and Microsoft Azure cloud computing solutions, in addition to Goodfood proprietary software for order orchestration and delivery optimization. Goodfood’s growing technology team will ensure the integration of all components with the ultimate goal of powering real-time grocery ordering with live inventory to ensure virtually no stockouts or substitutions. Goodfood and Microsoft will also collaborate on artificial intelligence projects aimed at enhancing overall supply chain planning and execution.
“We are thrilled with this exciting step in launching our real-time e-commerce grocery footprint with a technology stack capable of delivering online groceries within minutes via our local fulfilment centre network. We are incredibly proud and eager to continue working with the Microsoft team to develop technological solutions based on the Microsoft Dynamics 365 and Microsoft Azure backbones,” said Neil Cuggy, President and Chief Operating Officer of Goodfood. “As we continue to build our footprint, we are convinced the agile portfolio of intelligent business applications Microsoft provides will combine to propel Goodfood’s supply chain and fulfillment capabilities to world-class level and, combined with our internal automation and robotics initiatives in development, will enable us to deliver more groceries faster and more profitably than ever before,” added Mr. Cuggy.
“The launch of our first local fulfillment centre in Ottawa is a great stepping stone to delivering more groceries purchased online by Canadians everywhere. The combination of technology, automation and local footprint allows Goodfood to fulfil more orders, faster and at better economics. This centre and its technology will also enable same-day delivery in the Ottawa region as well as free capacity in our Montreal footprint. As we continue to witness an acceleration of online penetration in the grocery market, we are thrilled to bring more technology and innovation to the industry,” concluded Mr. Ferrari.
“The online grocery industry has experienced tremendous growth over the past 18 months, and Goodfood has led with innovation to meet consumer demand,” said Kevin Peesker, President, Microsoft Canada. “Goodfood powered their transformation with the cloud, using Microsoft Dynamics 365 and Microsoft Azure to modernize infrastructure, scale their operations and better serve customers across Canada.”
Goodfood (TSX:FOOD) is a leading online grocery company in Canada, delivering fresh meal solutions and grocery items that make it easy for customers from across Canada to enjoy delicious meals at home every day. Goodfood’s vision is to be in every kitchen every day by enabling users to complete their grocery shopping and meal planning in minutes. Goodfood clients have access to a unique selection of online products as well as exclusive pricing made possible by its world class direct-to-consumer infrastructure and technology that eliminate food waste and costly retail overhead. The Company’s main production facility and administrative offices are based in Montreal, Québec, with five additional production facilities located in the provinces of Québec, Ontario, Alberta, and British Columbia. A seventh production facility located in the province of Ontario is currently under construction.